Learning Center / Microsoft Xandr

Activate Adloox Attention on Xandr Data Marketplace

Attention Targeting

Overview

You can target Adloox Attention Segments on Microsoft Xandr, with both Xandr Invest and Xandr Curate, thanks to our partnership with Qwarry. Adloox Attention Segments are built using our Attention methodology and are updated daily.

About Adloox + Qwarry: Adloox and Qwarry, the advanced platform for targeting and semantic analysis, partnered to offer attention-based pre-bid segments on major DSPs, SSPs and Ad Servers digital marketplaces. Learn more →

Available Segments

Activate the following segments:


Desktop:

Quarry | Attention | Adloox - Desktop Top 20%

Top 20% of URLs with the best Adloox attention score.

Quarry | Attention | Adloox - Desktop Top 40%

Top 40% of URLs with the best Adloox attention score.


Mobile:

Quarry | Attention | Adloox - Mobile Top 20%

Top 20% of URLs with the best Adloox attention score.

Quarry | Attention | Adloox - Mobile Top 40%

Top 40% of URLs with the best Adloox attention score

Pricing: $0.15/CPM

Search in Xandr's Data Marketplace

1. Go to the Audience tab on the top menu and click on Segments.

2. On the top right, click on Manage Data Providers.

3. Then look for Qwarry ID: 13324, select it and click on Save on the bottom right.

Once selected, you can proceed to setting up your line items.

Activate when setting up Line Items

1. Go to the Audience & Location Targeting section -> under Audience & Location Segments click on Data Marketplace -> click on the Filters button on the right hand-side.

2. Look for “Qwarry” in the Data Provider Search bar, and select it. 

3. Then, on the segments search bar look for “Adloox”

4. Select the segment(s) you wish to include in your line item by clicking on the green check symbol.

Overview

Available Segments

You can target Adloox Attention Segments on Microsoft Xandr, with both Xandr Invest and Xandr Curate, thanks to our partnership with Qwarry. Adloox Attention Segments are built using our Attention methodology and are updated daily.

Activate the following segments:


Desktop:

Quarry | Attention | Adloox - Desktop Top 20%

Top 20% of URLs with the best Adloox attention score.

Quarry | Attention | Adloox - Desktop Top 40%

Top 40% of URLs with the best Adloox attention score.


Mobile:

Quarry | Attention | Adloox - Mobile Top 20%

Top 20% of URLs with the best Adloox attention score.

Quarry | Attention | Adloox - Mobile Top 40%

Top 40% of URLs with the best Adloox attention score

Pricing: $0.15/CPM

About Adloox + Qwarry: Adloox and Qwarry, the advanced platform for targeting and semantic analysis, partnered to offer attention-based pre-bid segments on major DSPs, SSPs and Ad Servers digital marketplaces. Learn more →

Search in Xandr's Data Marketplace

1. Go to the Audience tab on the top menu and click on Segments.

2. On the top right, click on Manage Data Providers.

3. Then look for Qwarry ID: 13324, select it and click on Save on the bottom right.

Once selected, you can proceed to setting up your line items.

Activate when setting up Line Items

1. Go to the Audience & Location Targeting section -> under Audience & Location Segments click on Data Marketplace -> click on the Filters button on the right hand-side.

2. Look for “Qwarry” in the Data Provider Search bar, and select it. 

3. Then, on the segments search bar look for “Adloox”

4. Select the segment(s) you wish to include in your line item by clicking on the green check symbol.

Overview

Available Segments

You can target Adloox Attention Segments on Microsoft Xandr, with both Xandr Invest and Xandr Curate, thanks to our partnership with Qwarry. Adloox Attention Segments are built using our Attention methodology and are updated daily.

Activate the following segments:


Desktop:

Quarry | Attention | Adloox - Desktop Top 20%

Top 20% of URLs with the best Adloox attention score.

Quarry | Attention | Adloox - Desktop Top 40%

Top 40% of URLs with the best Adloox attention score.


Mobile:

Quarry | Attention | Adloox - Mobile Top 20%

Top 20% of URLs with the best Adloox attention score.

Quarry | Attention | Adloox - Mobile Top 40%

Top 40% of URLs with the best Adloox attention score

Activate the following segments:


Desktop:

Quarry | Attention | Adloox - Desktop Top 20%

Top 20% of URLs with the best Adloox attention score.

Quarry | Attention | Adloox - Desktop Top 40%

Top 40% of URLs with the best Adloox attention score.


Mobile:

Quarry | Attention | Adloox - Mobile Top 20%

Top 20% of URLs with the best Adloox attention score.

Quarry | Attention | Adloox - Mobile Top 40%

Top 40% of URLs with the best Adloox attention score

Pricing: $0.15/CPM

Pricing: $0.15/CPM

About Adloox + Qwarry: Adloox and Qwarry, the advanced platform for targeting and semantic analysis, partnered to offer attention-based pre-bid segments on major DSPs, SSPs and Ad Servers digital marketplaces. Learn more →

Search in Xandr's Data Marketplace

1. Go to the Audience tab on the top menu and click on Segments.

2. On the top right, click on Manage Data Providers.

3. Then look for Qwarry ID: 13324, select it and click on Save on the bottom right.

Once selected, you can proceed to setting up your line items.

Activate when setting up Line Items

1. Go to the Audience & Location Targeting section -> under Audience & Location Segments click on Data Marketplace -> click on the Filters button on the right hand-side.

2. Look for “Qwarry” in the Data Provider Search bar, and select it. 

3. Then, on the segments search bar look for “Adloox”

4. Select the segment(s) you wish to include in your line item by clicking on the green check symbol.

Ready to activate on Microsoft Xandr?

Ready to activate on Microsoft Xandr?

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